Introduction
At Belvita® Cookies, Breakfast Biscuits, we are committed to protecting your privacy. This Privacy Policy explains how we collect, use, and disclose information about you when you visit our website or use our online services.
Please take a moment to familiarize yourself with our privacy practices. We may change this Policy from time to time so please check back periodically for updates. If we make any material changes, we will notify you by posting a notice on our website prior to the change taking effect. By continuing to access or use our website or services after any changes become effective, you agree to be bound by the revised Privacy Policy.
What Information Do We Collect?
We collect both personal and non-personal information about you:
- Personal Information is information that can identify you as an individual, such as your name, phone number, email address, or mailing address. We collect personal information when you provide it voluntarily, such as when you place an order, submit a product review, register for our newsletter, inquire about our products or services, or contact us with questions.
- Non-Personal Information includes information that does not directly identify you. This can include browser information, app usage data, information collected through cookies, pixel tags and other technologies, demographic information, and aggregated information.
How Do We Use The Information We Collect?
We use the information we collect for a variety of business purposes including:
- Provide our products and services
- Respond to your inquiries
- Improve our offerings and website
- Send shipping and billing notices
- Administer contests and promotions
- Prevent and detect fraud or criminal activity
- Analyze site traffic and usage
- Personalize content and experiences
- Communicate about special offers, new products and services
- Deliver targeted advertising
- Participate in legal proceedings
- Comply with legal requirements
In some cases we may combine personal and non-personal information to provide and improve our products, services, content, and advertising.
When Do We Disclose Your Information?
We will not sell or rent your personal information to third parties.
We may share your personal information in the following limited circumstances:
- With third party service providers to enable them to provide services for us, such as order fulfillment, payment processing, customer service, website hosting, or analytics services. These companies are authorized to use your personal information only as necessary to provide these services to us.
- In the event of a corporate sale, merger, reorganization, dissolution or similar event, your personal information may be sold or transferred as part of that transaction. You will be notified if your personal information is subject to such a transfer and becomes subject to a different privacy policy.
- To comply with legal obligations, enforce our policies, respond to claims, or protect anyone’s rights, property or safety.
- With your consent or at your direction.
We may also share aggregated or de-identified information with third parties for research, marketing, analytics or other purposes, provided such information does not identify a particular individual.
Cookies and Similar Technologies
We use cookies and similar technologies to collect non-personal information when you interact with our website or emails. Cookies are small text files placed on your device that enable us to remember you and your preferences.
We use cookies to:
- Analyze site traffic and usage
- Personalize content and your site experience
- Improve our offerings
- Display targeted ads for products and services that might appeal to you
You can control cookie settings through your browser or device settings to decline or delete cookies. Note that disabling cookies may impact your experience on the site.
Third Party Links
Our website and emails may contain links to third party websites. These links are provided as a convenience and do not imply an endorsement of the third party site or any association with its operators. We do not control third party websites and are not responsible for their content, privacy policies, or practices. We urge you to review the privacy policy of any website you visit.
How Long Do We Retain Your Information?
We retain your personal information for the period necessary to fulfill the purposes for which it was collected. This may include periods mandated by law, contract, or related to ongoing business needs. Afterwards, we take commercially reasonable steps to de-identify or delete your information. However non-personal information may be retained and used indefinitely.
Security Safeguards
We employ reasonable organizational, technical, and physical security measures to protect your information consistent with industry standards. However, no website or Internet transmission can be guaranteed to be 100% secure. We urge you to take steps to keep your personal information safe, such as choosing a strong password and avoiding providing sensitive information over public Wi-Fi.
Your Privacy Choices and Rights
You can make the following choices regarding use of your personal data:
Promotional Communications: You may opt out of receiving promotional emails from us by following the instructions in those messages. Please note you will continue to receive transactional messages related to orders, shipments, payments, and account management.
Cookies: You can set your browser to refuse all cookies or indicate when a cookie is being sent. Note that some features and services on our site may not function properly without cookies.
Targeted Advertising: Some advertising networks we work with allow you to request that your personal information not be used for personalized or targeted advertising. Please check their respective privacy policies for details.
If you have registered for an account with us, you may access, update, alter, correct, or delete your personal data by logging into your account and updating your profile information or contacting us. Upon your request, we will deactivate or delete your information unless we need to keep it for legitimate business or legal purposes.
You may also lodge a complaint with your local data protection authority if you feel your privacy rights have been infringed.
International Data Transfers
We are headquartered in the United States and have service providers in other countries, so your personal information may be transferred outside of your state, province, or country to the United States or other locations where privacy laws may not be as protective as your jurisdiction. By using our site or providing any personal information to us, you consent to the transfer of your data for processing in accordance with this Policy.
Children’s Privacy
Our website is not directed to children under 13 and we do not knowingly collect personal data from children. If we discover that a child has provided us with personal information, we will delete such information. Please contact us if you become aware that a child has provided us with personal information.
Changes to this Policy
We may modify this Privacy Policy at any time. We will post the updated version and update the effective date. Revisions are effective upon posting. For material changes, we will take additional steps to notify you, such as sending an email or displaying a prominent notice on our website. Your continued use of our website indicates your acceptance of the modified Privacy Policy.
Effective Date: January 1, 2024